The Blooming Baby Brand is Born

BloomingBaby_logo is excited to announce the arrival of a brand new line of baby products!

Most well-loved for its signature product, the adorable and plush Blooming Bath for babies bathtub, the expanded Blooming Baby brand now includes delightful products babies and parents will enjoy both in and out of the tub.

“Since our launch in 2011 we’ve heard our customers rave about the plush softness and adorableness of the Blooming Bath for babies,” said company CEO Brian Pond. “Inspired by its success, we’ve designed an entirely new line of soft, practical and one-of-a-kind baby products. These new products will, much like the Blooming Bath, make spending time with your baby doing daily activities a little more comfortable and enjoyable."

In August, Blooming Baby announced the addition of three new products to its retail line- up including: the Baby Carrier, Blooming Bag and Hooded Towel.


Baby Carrier: We’ve taken our baby products out of the bathtub and into the world with our Blooming Baby Carrier. Keep baby close and incredibly comfortable when you’re out and about with this easy to use, supportive, soft and safe baby carrier. Made with an innovative, patent pending, design offering soft and breathable fabrics, as well as top-notch support for parents’ back and shoulders.

Blooming Bag: Stand out from the crowd with this first-of-its-kind bag that makes getting out of the house with baby easier than you’d ever imagine. With a built in changing pad, one-handed access and enough space to store everything you and your baby needs, you’ll be on the go in style.


Hooded Towel: Surround your baby in adorable softness both in and out of the tub with our newest product, the Hooded Towel. It’s a towel. It’s a robe. It’s a flower. Whatever you call it, it’s sure to be the superhero among your child’s bathing accessories; one that

Each Blooming Baby product is made with only the softest and safest materials for baby. Our products have been rigorously tested and proven baby safe.

Blooming Baby’s newest products can be found exclusively online at The Blooming Bath for babies bathtub can be found on, and in select retailers such as Babies ‘R’ Us, Target and Bed Bath and Beyond.

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